giffgaff.com
Role: Design, Art Direction
My task was to refresh giffgaff's online presence. This included producing a tool sheet and style guide, creating a standard format for online comms and a re-design of the brand website.
The site design revolves around modules that form together to create individual pages. This enables giffgaff to have a huge amount of flexibility with their content.
The creation of the tool sheet was an important aspect of the project. Having a layered psd containing all the site elements enabled pages and content to be easily created.
I was also tasked with developing a style for the online comms. During this period giffgaff were still keen to use pixelated character animations so I also developed several characters and scenarios to use across their banners.
This work was produced for Albion in 2010
My task was to refresh giffgaff's online presence. This included producing a tool sheet and style guide, creating a standard format for online comms and a re-design of the brand website.
The site design revolves around modules that form together to create individual pages. This enables giffgaff to have a huge amount of flexibility with their content.
The creation of the tool sheet was an important aspect of the project. Having a layered psd containing all the site elements enabled pages and content to be easily created.
I was also tasked with developing a style for the online comms. During this period giffgaff were still keen to use pixelated character animations so I also developed several characters and scenarios to use across their banners.
This work was produced for Albion in 2010